Wow! Spring has been insanely busy for Costa Creative! But busy is good. Here's what we've been up to...
The Georgia School of Music
My husband, Justin Reynolds, along with Jonathan and Marla Loggins, opened a new music school in Jefferson, GA, and naturally, Costa Creative did all of the branding, design and website for them. You can view our handiwork at www.GeorgiaSchoolOfMusic.com and sign up for some lessons if you would like to learn an instrument.
Zeb Worley and his brother started a waste disposal service in the mid-2000's in Elbert and Hart counties, and their dedication to consistent customer service has helped their company grow. Costa Creative has had the pleasure to help with some of their advertising efforts as well as creating a new website to help them continue to grow!
Kyshona is an amazing musician and songwriter! I've been a fan of hers for quite a while now, and I was super-excited to help her launch her first website, www.kyshona.com.
It's not often that you get to help launch a new brand, but Costa Creative has been able to do just that, helping with the launch of a new line of men's performance underwear, JOXX. The brand, which will launch in early May, has redesigned men's underwear to provide a superior, more customizable fit. You can check out the brand soon at www.joxxwear.com.
In addition to all of these exciting projects, Costa Creative was able to work with Domus Sound to create a new logo, updated the Athens Spine Center website, worked on two new bulletin designs for Grace Fellowship Church, developed two new volumes of training materials for Zaxby's franchises, worked on a report with the New Media Institute, and launched a new website for Justin Reynolds Music. Whew! Like I said - we've been busy, and loving every minute of it! Bring on
I think I blinked and landed in February! The past few months have been crazy - holidays, graduating with a masters from UGA, getting snowed in with four extra people at our house! I promise to do a topical post soon, but in the mean time, here's a taste of what we've been up to at Costa Creative:
Frosted Tulip, a new local bakery in Athens, GA, approached us about creating their branding, website and marketing materials. You can check out their nearly completed website here.
A good friend of mine in Charolotte, North Carolina, Starr Haigler, sent her husband my way when he wanted to create a business that would compliment his real estate venture. The result was Smart Home Solutions of NC, a business focused on helping home owners maintain their homes and receive the repairs they need. You can visit them on the web at www.MakeYourHomeSmart.com, a website by Costa Creative.
There are a few other projects that are nearing completion, and I'll update you on those soon. In addition to the advertising and design work of Costa Creative, we were also busy delving into other areas of interest.
In late November/ early December, I conducted my first brand audit for charity: water, a non-profit that builds clean water wells in developing nations. While this was completed for one of my last classes in grad school, I discovered I had a natural talent for helping brands assess and analyze how they're managing their brand and how they can improve. You can download a PDF of the charity: water brand audit here.
In addition, I started teaching as an adjunct instructor at the University of Georgia this semester. I'm teaching Digital Advertising for the Grady College of Journalism and Mass Communication. I love teaching and working with the students, and I'll have more to share on that soon!
Whew! Lots and lots going on, but we're excited about what the future holds for Costa Creative. Welcome to February!
There's something in the air in August. Perhaps it's due to kids going back to school or the end of summer vacations or the allure of fall, but people want to get to work. July was pretty quiet for Costa Creative, but now that August is here - and almost gone - my phone is ringing like crazy! So, here's the run down on the projects we've been working on lately...
Joe Costa & Associates
JC&A, an independent insurance agency in Athens, GA, had been getting along with their website for the last seven years or so, but decided it was time for an update. As an insurance agency, it's important that their site is user-friendly and allows visitors to get quotes online. Costa Creative was able to provide them with a website that offers a consistent look throughout to strengthen their brand as well as a site that's easy to update and add new information. You can see the site for yourself at www.costainc.com.
After launching their new site, JC&A wanted to address another issue - their Search Engine Optimization (SEO). Since their previous website was built in Flash, search engines didn't recognize it. JC&A wanted to kickstart by using search advertising through Google and Bing. Search advertising is a great way to target your potential customers where they are with a minimal investment. JC&A was even able to utilize advertising co-op dollars through one of the insurance agencies they represent. While their ads are pending approval from the co-op company, JC&A is looking forward to watching the results of their efforts. I'll provide an update soon!
Project ADAM is a non-profit drug and alcohol rehabilitation program based in Winder, GA. They are able to accomplish amazing things for their residents and the Winder community on a shoe-string budget. Project ADAM approached Costa Creative with a need - a website that covered all the different things they do, but was easy to update. We were able to respond and build a custom-designed website on a blog host that looks great and allows them to go in and make changes as they need to. It was a pleasure to work with them and learn about how they change the lives of the men and young people seeking help from addictive disease. To view their website or learn more about Project ADAM and how your can help, visit www.projectadam.org.